In a conversation with us, a successful entrepreneur Konstantin Starkin spoke about the advantages and prospects of the vending business in Russia, and also told about the nuances of the production of vending machines.
Key points of the interview:
- Type of activity: Manufacture of vending machines
- Location: Russia, Moscow
- Business experience: over 10 years.
- The number of machines produced: more than 500 units (data as of January 2015).
- Why they began to engage in production: «…. vending trade in Russia is poorly developed. On the other hand, the production of vending machines is practically undeveloped. , there was no equipment on the market that would meet the necessary criteria "
- Is it worth starting a business in a crisis: “In my opinion, times of crisis are great for those who want to start their own business. Applied to vending trade, this rule is even more relevant .... "
- What determines business success: "The main thing in achieving success is the desire to act, and not look for excuses in inaction, not refer to fictitious difficulties."
Konstantin, how long have you been in this business? How did the history of your company begin?
I have been doing vending for a long time, already more than 10 years. It all started with the installation and maintenance of slot machines. In the beginning, we used imported equipment, which was rather laborious to maintain. Components were ordered from third-party suppliers and arrived in 4-5 months.
When the gambling business was banned, we started looking for a new niche. Undoubtedly, toys are a stable and highly profitable sphere, especially since the vending trade in Russia is underdeveloped. On the other hand, the production of vending machines is practically undeveloped. , there was no equipment on the market that would meet the necessary criteria.
Together with partners, it was decided to develop and organize the production of a new and unique vending machine for our market. That is why the name of our company is New Vending Technologies LLC (the official website of the company is https://www.newvend.ru/).
Why did you decide to switch from trade to the production of commercial equipment?
It cannot be said that the enterprise has completely switched from sales to the creation of devices, since we still have a number of retail outlets (Novosibirsk, Moscow, St. Petersburg).
Why did you decide to become a manufacturer? First, it's interesting to do something new, realizing the usefulness of your own efforts. Secondly, there was knowledge and understanding of what kind of product our market needs.
Honestly, the first glance at your equipment gives the impression that it is imported. Its Russian origin was a discovery for me.
Vending Machine Business - not an easy undertaking in the Russian realities, as well as the creation of any unique product. Now, looking back at the path traveled, you understand how risky it was. But the company coped with it, managing to establish a very clear, streamlined process for the production of equipment. Today we are proud that all products are completely assembled in Russia with the maximum use of local components.
In cooperation with the best domestic designers, a very durable, reliable and adapted to our realities apparatus Mangosteen was created. By the way, we are completely confident in the manufactured product, and since the beginning of 2015 we have increased its warranty service to 3 years.
Do you have a large product line?
Produced in 3 types:
We also produce capsules for toys (ed. Before selling, toys must be packed in capsules), on two production lines - 60 and 100 mm.
How many vending machines have you made? And what is the geography of equipment sales?
More than 500 units of products came off the assembly line. So far, we are cooperating only with Russia and Kazakhstan, but we are striving to develop a sales network for Mangustins in other countries as well. Our products are installed in more than 60 cities, from Moscow, where we began to develop our network, to Khabarovsk, from Sochi to St. Petersburg. The company's products are represented in almost all cities with a population of over one million, as well as in very small and remote settlements.
Do you already have your products in Crimea?
Unfortunately, not yet, but we will be glad to see representatives of the Crimea in our ranks.
Selling toys through a vending machine is understandable to me, but selling jewelry is not entirely. Can buying jewelry be done blindly? From personal experience, I can say that before buying a hairpin, a woman will measure 15 pieces. Or is the device specifically aimed at men: came - bought - presented?
The capsules in which the jewelry is packed are transparent. Customers can clearly see what they are buying, plus videos with the presented decorations are scrolling on the monitor. The price of jewelry in the vending machine is significantly lower than usual, since there are no expenses for sellers or for renting large premises. This, of course, is a tangible plus in the implementation of jewelry.
Do you order toys for sale from China? Have you ever thought about organizing the production of goods in the Russian Federation?
Vending - business for megalopolises (or regional centers) or is it possible in a small town? Does it make sense to put equipment, say, in a city with a population of 100 thousand people?
We have quite successful partners in small towns. Well, in a city with a population of 100,000 inhabitants, you can not only install 1 machine, but develop a network of even 10 retail outlets.
Generally, vending in Russia - quite a delicate occupation when it comes to small towns. On the one hand, in a small settlement (if this is not the north), the incomes of the population are lower, but at the same time the level of competition and rental rates is lower. Prices for toys are also more attractive for buyers than in the formats of trade that are familiar to us.
The main obstacle is the unaccustomed nature of automated trading, the fear that the machine "will eat the money, but will not give up the goods." Therefore, the owner of this kind of equipment in a small town should pay more attention to promotions, show how easy it is to shop here. It is necessary to attract customers, and new customers will be found, thanks to word of mouth.
Recently I spoke with a friend who argued that selling through vending machines is not an activity for Russia, since the domestic consumer is conservative. How right do you think he is?
I agree with your friend. Russians are a conservative people, but vending is actively gaining momentum, and in the next 3-5 years it will become an integral part of our life. Already in large cities, equipment with snacks, coffee machines, newspaper machines are on every corner. Other vending machines will have the same boom soon, but it is very important to gain a foothold in the niche as long as there are great places.
What are the prospects for the vending business in Russia in your opinion against the background of current market realities?
The prospects are amazing. We see how in Moscow tent trade is reduced to a minimum, and it is being replaced by automated sales, so it is logical to assume similar rearrangements in other cities. Vending is convenient, reliable and of high quality. In the very near future, we will see a 10-fold leap in the development of automated trading.
In general, is it worth starting a business in a crisis? Maybe it's better to wait until everything is "settled"?
In my opinion, times of crisis are great for those who want to start their own business. Applied to vending trade, this rule is even more relevant, since now people are thinking about saving, and the prices of goods in vending machines can be significantly lower than market prices (saving on salaries, rent). In addition, the widespread reduction in rental rates is a huge plus.
Even if the buyer of the vending machine decides that such trade is not for him or, say, will change his place of residence, the commercial equipment can always be sold profitably, recouping the investment spent on launching the project.
How difficult is it to be an entrepreneur in Russia?
Our company employs patriots who want to live and develop in their homeland. I believe that now is a great time for the development of small and medium-sized businesses, since there are a huge number of government programs aimed at promoting entrepreneurship. There is an opportunity to receive subsidies, and negotiations are underway to reduce the tax burden.
And the last question: in your opinion, what should be done to achieve success in business?
The main thing in achieving success is the desire to act, and not look for excuses in inaction, not refer to fictitious difficulties. Look for an occupation that interests you. "Only the brave conquer the seas!"
Vending machines have a lot of advantages and have been widely used in small businesses for a long time. The variety of machines in terms of functionality is amazing - attractions (oracles, predictors, horoscopes), children's toys, vending machines for supplying anti-freeze liquid for motorists, scales, lenses - all this is just a small part of the range of goods and services. In a professional environment, there are several types of vending machines:
- food vending machines (snack vending machines);
- vending shops (sale of goods and services);
- terminals (kiosks);
- service devices (eg automatic ticket offices);
- entertainment equipment;
It is quite inexpensive to buy vending machines, especially if you have reliable suppliers . There are many outlets in Moscow that sell coffee machines at a low price (with instant or grain coffee). The basis for a correct purchase is the choice of a manufacturer and supplier. Many manufacturers include in the production process a serious multi-stage quality control, selection of defective products, and regular expansion of possible functionality. As a rule, all equipment undergoes mandatory certification and meets modern safety standards.
The main advantages of vending machines are:
- providing the consumer with the necessary goods in an unexpected place;
- ease of use with numerous options;
- low cost of goods and services (due to the lack of a full-fledged rent and salary for the seller);
- certified products that meet the requirements in the consumer's region;
- small footprint;
- the possibility of continuous work around the clock, which is important at train stations, airports, catering points;
- mobility, the possibility of easy transportation (due to the collapsible design)
For example, it is enough to inspect street machines once a week, add the main ingredients and goods as needed. Maintenance is often carried out by the manufacturer. Many manufacturers indicate a long period of maintenance from the organization (this is very convenient when starting a vending business from scratch). From the point of view of financial investments, coffee machines are more profitable for a businessman than snack machines or equipment for the sale of piece goods.
When organizing a new business without much investment, you can give preference to buying used devices, but here the owner can expect pitfalls in the form of a quick failure, lack of warranty service (which means spending on calling a specialist). The best option would be to buy new equipment from a reliable manufacturer or trusted suppliers. Our online store allows you to select the optimal types of vending equipment, adapted to the needs of each businessman. In addition, the business organizer does not need to think about how to install and maintain the device, our range of services includes installation and regular maintenance.
Russia is geographically located between Europe and Asia, like Russian vending. We offer you an overview of the vending market in Russia and a detailed analysis of the main manufacturers of vending machines supplying equipment to the Russian Federation.
Vending equipment manufacturers
European and Asian vending differ radically. Europe is traditionally fresh grain coffee, based on high quality ingredients. Asia chooses instant drinks, a considerable part of the assortment is represented by canned versions that can even be warmed up.
As the saying goes, demand determines supply. Therefore, the main direction of Russian vending is easiest to determine by looking at which manufacturers of coffee machines are most popular - both among the vendors themselves and among buyers.
European manufacturers of coffee machines:
- Necta
- Bianchi
- Saeco
- Rheavendoors
- Jofemar
All these brands are united by high build quality, reliability in operation, ease of use, and a wide range of drinks. But the main thing is an extensive selection of the models themselves. Each vendor will be able to choose the best option for himself, taking into account the price, size of the machine, point features, cross-country ability, etc.
In this niche there are machines for absolutely any conditions - including sales in elite centers and "street" vending.
Plus, Europeans work with universal software. You can safely change bill acceptors, coin acceptors and teremetry modules without getting hung up on a specific manufacturer.
Asian coffee machine manufacturers:
- Samsung Venson
- SMCoin
- Avend
Only Samsung stands out from the entire line on the Russian market. Its machines are traditionally considered one of the most reliable in the segment of instant machines.
The rest of the Asian models did not really manage to gain a foothold in the Russian market. First of all, due to the low build quality. Every breakdown is a simple machine and disgruntled customers. And Russian vendors are naturally not ready to take risks. In addition, there are certain pitfalls. Asian companies have customized software protocols. Therefore, additional equipment has to be bought only from the given manufacturer of the machine.
This moment played especially seriously when 10-ruble coins were issued in Russia. Owners of Europeans have updated the acceptance of coins per month, having spent 1 - 3 thousand rubles on the machine. And the Asians were preparing updates for about 6 months, and the costs turned out to be from 7 thousand. And some (for example, SMCoin) reached 40 thousand rubles.
Of the Russian varieties of vending machines, only Unicum can be noted. It has good build quality, stylish, modern lineup with good functionality. Wide range of. There are also particularly outstanding models - for example, the Foodbox with a capacity of up to 1536 units of goods.
The quality of Unicum can be judged at least by the fact that it confidently competes even with the Italian leader Necta. All other Russian "brands" are actually "assembly on the knee", which has been repeatedly confirmed by the reviews of SuperVending customers.
To summarize - from the point of view of vending, Russia is definitely a European country! Both vendors and customers prefer European machines - more reliable and stylish, with a wide range and tasty, aromatic drinks.
Back to the list
Manufacturers catalog
About company
VendShop is a Russian manufacturer of vending machines and industrial automated equipment. We have done our best to establish ourselves as a reliable supplier of vending machines and equipment for maintaining a drinking regime.
- Our company provides a full cycle of production of commercial equipment from design and manufacture of cases to software.
- The unique SnackFresh Pro cooling system developed by our engineers allows maintaining temperatures from 0 degrees at the level of each shelf, and is one of the competitive advantages of VendShop brand vending machines, both among Russian and imported vending machines.
- The unparalleled VendShop Online vending machine monitoring system is a non-competitive product, the result of the work of our IT specialists, created to fully manage the vending machine remotely.
- We carefully monitor the quality of our products. This allows us to guarantee our partners reliable long-term operation of vending equipment.
We specialize in the production of universal vending machines, which our specialists will adapt free of charge to any piece goods.
VendShop company always has in stock a huge selection of ready-to-use vending equipment, which is best suited both for starting a business and for the development and modernization of an existing fleet of vending machines.
We deliver vending machines throughout Russia, Belarus, Kazakhstan and other countries.
History of success
The company began its activity in 2003 and was initially focused on the production of industrial equipment - automatic saturators for maintaining the drinking regime, which were supplied to all large factories in Russia, Belarus, Kazakhstan and other CIS countries. When vending machines began to gain popularity in Russia, production was expanded and the production of vending machines of the VendShop brand was launched. Now the model range of VendShop vending machines already has 15 models of machines capable of selling any product, in any container and package.
Manufacturing of vending machines to order, sale of vending machines
The anti-crisis SALE is coming to an end: complete flower machines - at the old prices, from the warehouse - the quantity is limited!
see the sale >> anti-crisis special offer of vending<<
A wide variety of vending products made it necessary to create a system for the development and manufacture of various vending machines to order. This allowed us to develop a wide range of vending machines and additional options for them.
A special design bureau of the Infotekhnika group of companies offers its customers the development and manufacture of vending machines (production of vending machines) to solve any business problem. Additionally, the work of the department includes the modernization and revision of serial models of machines (domestic or foreign) for specific purposes of the Customer.
Thanks to our extensive experience in developing for vending, we can realize almost any wishes in an extremely short time - any goods, any number of types of goods, any maximum load of goods, any shape and appearance of the vending machine, any additional options (bill acceptors, change delivery, sensory monitors, acquiring, interactive showcase, advertising screens, security and much more).
The design, appearance and price of a vending machine significantly depend on a number of parameters, the main of which are:
-the name of the product, the degree of fragility (can it be discarded)
- assortment of simultaneously sold species
goods (SKU, maybe different prices, etc.),
- type of packaging of goods (blister, cardboard box ..), its shape and dimensions
(or range of sizes) and weight for each type of product,
- the desired amount of loading for each type of product,
-temperature mode of storage of goods
- operating conditions (room, street),
-management of issuance: payment or issuance on a different basis (for example,
smart card, corporate tag or access card, promotion, etc ....)
- currency of the payment system (rubles, ...)
- type of payment system (bills, coins, cards ...),
- availability of change (bills, coins), the number of denominations of change,
- the need to install a touch screen to select a product and advertising,
-the presence of remote control for the transmission of messages from the machine (ends
goods, delivery ...)
- availability of a receipt printer or fiscal registrar (KKM),
-the presence of some restrictions (for example, in terms of area ...),
-country and city of delivery,
- the number of machines planned for ordering in the first batch.
- design is standard or under the order,
-order volume.
In addition to the development of new models of machines, the design department equips serial (usually foreign) models with non-standard options - various advertising screens and light panels, acquiring and other use of smart cards, payment from a mobile phone, remote control, preparation of machines for street use, changing the design of machines, reinforcement of the structure, etc.
We can do anything - even such a miracle of vendor service<< см на отдельной страничке
Fashion machines:
Flower vending machines, pharmacy robots, jewelry and jewelry vending, book vending machines, production vending, auto shop
Payment terminals - see PT series universal payment terminals
Fashionable additional options:
Cashless payment, interactive showcase, remote control, photo and video control
According to statistics:
In Japan, there are 25 people per vending machine,
in the USA about 40-45,
in Europe about 110,
and in Russia 2500 - there is still room for development!
Some stages of development:
- Study of the Customer's task and development of technical specifications;
- Electronics design and manufacture:
- Choice of element base;
- Development of electrical schematic diagrams;
- PCB design (PCB layout design) with 2.4 or more layers. And their manufacture;
- Manufacturing of models, prototypes and batches of electronic units;
- Design and manufacture of harnesses and loops
- Installation of printed circuit boards;
- Functional testing of products and the necessary technological runs of products at specialized stands;
Possible developments
Street version (only with JCM bill acceptor)
Acceptance of cashless payments from Visa, MasterCard ...,
using your own maps - requires clarification and elaboration,
Payment from a mobile phone…. etc.
Design:
-small changes (color, logo addition)
-full development of design and production of a film for pasting the machine
On-line monitoring of the machine + integration with 1C
Buyer's interface: standard interface, interface refinement,
interface development using Hi-tech ipad technologies
Multi-meter composite video wall screen.
Timing and sequence of actions during development
The time required for development is very much dependent on the technical specifications of the Client.
The main manufacturers of vending machines
In practice, it takes from several weeks (with small changes in finished structures) to two to three months (when manufacturing all units from scratch).
The sequence of actions when ordering a development is as follows:
- You send technical requirements for development to our e-mail<< см.
- If necessary, we will contact you to clarify the necessary details and equipment of the machine.
- Our designers calculate the cost and terms of development.
- We conclude a development contract.
- Constructors and designers are developing the appearance of the machine.
- After agreeing on the appearance for the machine, the body, the device for issuing the goods, and the necessary electronics are made.
- After the manufacture of all units, the machine is assembled and put for testing / running.
- Upon completion of a series of tests, the machine is packed and sent to you.
We suggest that you familiarize yourself with the list of basic questions for preparing a development assignment.
ANNOUNCEMENT: we have developed a universal robotic machine (<< см. на другой страничке), который может продавать практически любой штучный товар от пушинки до нескольких кг!
When you go to a supermarket, you will surely find at least one vending machine there. Equipment of this type is very convenient - it can be used to sell goods and provide various services without hiring sellers for this. The list of services that modern vending machines can provide is very wide. The production association MADE IN RUSSIA produces and sells various types of vending equipment designed for different needs.
The production association MADE IN RUSSIA produces stainless steel vending equipment. We work on individual orders, you can order devices of any type, shape, size from us. The devices are equipped with anti-vandal cases, which eliminates the risk of their destruction. The likelihood of theft of money from the vending machine is also excluded - all devices are opened only with special keys.
Devices for the automatic sale of goods and services
Ready-made vending machines can be put anywhere - in a store, in an office, at a train station, in a market. Since they are made of the most reliable materials, they are resistant to any external influences and beautiful at the same time.
Vending machines to order
The production association MADE IN RUSSIA manufactures equipment that allows you to sell goods and services automatically, without the participation of the seller. By contacting us, you can place an order for:
- Shop equipment where you can buy coffee, cold drinks, food, snacks or other consumer goods;
- Vending equipment for cleaning shoes, charging mobile phones, washing clothes, and other services of a different nature;
- Terminals where you can pay any type of invoice for private and public companies or top up an account.
The production association MADE IN RUSSIA undertakes the manufacture of vending equipment of any complexity. The devices can be ordered from us wholesale and retail. Thanks to serious production facilities and a good location, we can quickly execute and quickly deliver any number of vending machines to any region of Russia and to the CIS countries. If you have any questions, call our manager, he will hold a free consultation for you.
We would like to draw your attention to the fact that the information on goods posted on this website is not an offer, the availability and cost of equipment must be checked with the company's employees, who will be happy to advise you in choosing equipment and placing an order.
The manufacturer reserves the right to change the appearance, specifications and equipment of the product without notice..
21.06.2016
Russia is geographically located between Europe and Asia, like Russian vending. We offer you an overview of the vending market in Russia and a detailed analysis of the main manufacturers of vending machines supplying equipment to the Russian Federation.
European and Asian vending differ radically. Europe is traditionally fresh grain coffee, based on high quality ingredients. Asia chooses instant drinks, a considerable part of the assortment is represented by canned versions that can even be warmed up.
As the saying goes, demand determines supply. Therefore, the main direction of Russian vending is easiest to determine by looking at which manufacturers of coffee machines are most popular - both among the vendors themselves and among buyers.
European manufacturers of coffee machines:
- Necta
- Bianchi
- Saeco
- Rheavendoors
- Jofemar
All these brands are united by high build quality, reliability in operation, ease of use, and a wide range of drinks. But the main thing is an extensive selection of the models themselves. Each vendor will be able to choose the best option for himself, taking into account the price, size of the machine, point features, cross-country ability, etc.
In this niche there are machines for absolutely any conditions - including sales in elite centers and "street" vending.
Plus, Europeans work with universal software. You can safely change bill acceptors, coin acceptors and teremetry modules without getting hung up on a specific manufacturer.
Asian coffee machine manufacturers:
- Samsung Venson
- SMCoin
- Avend
Only Samsung stands out from the entire line on the Russian market. Its machines are traditionally considered one of the most reliable in the segment of instant machines.
The rest of the Asian models did not really manage to gain a foothold in the Russian market. First of all, due to the low build quality. Every breakdown is a simple machine and disgruntled customers. And Russian vendors are naturally not ready to take risks. In addition, there are certain pitfalls. Asian companies have customized software protocols. Therefore, additional equipment has to be bought only from the given manufacturer of the machine.
This moment played especially seriously when 10-ruble coins were issued in Russia. Owners of Europeans have updated the acceptance of coins per month, having spent 1 - 3 thousand rubles on the machine. And the Asians were preparing updates for about 6 months, and the costs turned out to be from 7 thousand. And some (for example, SMCoin) reached 40 thousand rubles.
Of the Russian varieties of vending machines, one can only note. It has good build quality, stylish, modern lineup with good functionality. Wide range of. There are especially outstanding models - for example, with a capacity of up to 1536 units of goods.
